Plans for the weekend…Explaining the Stock Market of the Internet

11 Oct

I’ve got a good friend coming over tomorrow afternoon to have “class.” We’re going to talk about PPC because he heard that I’m going to be working with it much more on Monday. I’m going to go through what I usually do with a client who is new to PPC. I am one of the advertising agencies for PPC. I’ll share some of my tools with him. He’s a CEO who’s very hands on and really wants to understand PPC.

It’s kind of like a stock market for the Internet. You can increase a company’s valuation and cash flow based on how well you play the market.

Then I’ll cook us a nice dinner and we can continue the conversation.

Other than that, this weekend is about some reading, working out and getting organized. It’s mostly a low key weekend.

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